Shopify SEO Expert
Gencer Karakaya is a Shopify SEO expert who runs technical SEO as a developer, not just an auditor. He fixes the issues that actually move rankings: broken canonicals, crawl waste, slow templates, thin or duplicate content, and missing structured data. Using Ahrefs, Semrush, and Screaming Frog to find problems and Liquid to ship the fixes, he improves crawlability, Core Web Vitals, and rich-result eligibility on Shopify stores.
What this includes
- Technical SEO audits with Ahrefs, Semrush, and Screaming Frog, prioritized by impact
- Fixing canonicals, crawl waste, faceted-navigation bloat, and duplicate content
- Schema / structured data (Product, FAQ, Breadcrumb, Organization) for rich results
- Core Web Vitals and page-speed work that directly supports rankings
- Internal linking, information architecture, and metafield-driven on-page SEO
- Migration SEO: redirects and URL mapping so you do not lose rankings
Frequently asked questions
What does a Shopify SEO expert do?
A Shopify SEO expert improves how search engines crawl, index, and rank your store. The technical side (canonicals, crawl budget, site speed, structured data) is where most Shopify stores leak rankings, and it needs a developer who can ship the fixes in Liquid, not just a report. That is the part I focus on.
Can you fix duplicate content from Shopify collections and tags?
Yes. Shopify generates duplicate URLs through collection, tag, and pagination paths. I set correct canonicals, control crawlable parameters, and clean up internal links so search engines index the right pages and stop wasting crawl budget.
Do you add schema / structured data to Shopify?
Yes. I add valid Product, FAQ, Breadcrumb, and Organization structured data in the theme so your pages are eligible for rich results and easier for AI search engines to cite, then validate it with Google's Rich Results Test.
Case study
Related case studies
Guides on this topic
- Shopify Technical SEO: The Complete Store Owner's Playbook
- Shopify Faceted Navigation SEO: Stop Wasting Crawl Budget on Filter URLs
- Shopify Schema Markup and Structured Data: The Complete Store Owner's Guide
- Stop Guessing: Use Shopify Analytics to Drive Every Merchandising Call
- Shopify Technical SEO: Fix the Issues That Actually Kill Your Rankings