Case studies
Shopify case studies
Topic-based Shopify case studies: speed, Markets internationalization, CRO and theme migration, each with the problem, the approach and the result.
PerformanceRead →InternationalizationRead →ConversionRead →Theme rebuildRead →
Shopify Speed Optimization: auditing a slow theme
How a slow, app-heavy Shopify store reached healthy Core Web Vitals by auditing scripts, fixing LCP, and refactoring the theme. Method and results.
Shopify Markets: launching multi-currency, multi-language selling without SEO loss
How a single-market Shopify store expanded to multi-currency, multi-language selling with Shopify Markets, correct hreflang, and indexable translations.
Shopify CRO: rebuilding the product page to lift average order value
How a product page rebuild with clearer hierarchy, trust signals, and upsell and cross-sell flows lifted average order value on a Shopify store.
Shopify Theme Migration: rebuilding a bloated theme into clean, modular Liquid
How a hard-to-maintain Shopify theme was rebuilt into clean, modular Online Store 2.0 Liquid, faster and editable, without changing how the store looked.